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So there we have it. My marketing message from all my communities for the next 6 weeks or so is going to be “we are foreclosure friendly! Apply for your new home today!” Truth be told, our screening criteria usually recommends just an increased deposit for individuals who have been foreclosed upon. So essentially we are not going to be changing much except the perception of how prospects who have been foreclosed upon will be treated in our office as opposed to the office down the street.

I think this is going to be one of many examples of our market is changing and how we need to make adjustments in our business model.
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Craig's List seems to be good, but my site staff is difficult to motivate to post the 3 times per day that is required for the best results.

What have you found?]]> http://www.iremfirst.org/jforum/posts/preList/522/3531.page http://www.iremfirst.org/jforum/posts/preList/522/3531.page GMT
We all know that as much as the tough economy times demand us to bend our policies and criteria, it is important to remember that no economical factor justifies breaking the Law. Fair Housing is the Law. It is bad to have too many vacancies and not enough qualified applicants. Today's economy demands that we become more flexible and re-evaluate our criteria to apply to the current situation. One rule is the most important to remember in this situation - the changes we make for one person must be available for others too. That brings us to the the word of the day - consistency.

[url]http://www.propertymanager.com/2011/04/screening-tenants-consistently-for-fair-housing/[/url]

In my recent conversation with another manager we argued on the approach to the renting criteria and current situation on the market. The point of argument was - should the criteria being flexible at times like this, and if yes, how flexible they should become in this “limbo” dance with today’s economy. While arguing about the details of the approach to renting, I kept thinking that lowering standards in one case will drag lowering standards across the border. Pretty soon lower standards will affect the quality of living in the particular building too, which in turn could increase vacancy rates. In other words, today’s rental success will end up in the increased vacancies later. The article I referenced above brought up the word "consistency" in application to the actions of the managers. It is a very important word in dealing with fair housing issues. However, this word applies also to our lifestyles and the way we envision the life in our communities, at the properties we manage. The question remains on how to find the balance between the consistency of the life quality and bending the rental criteria with consistency required by the Fair Housing? :?:

[url]http://olgakhusid.blogspot.com/2011/06/word-of-day-is-consistency.html?spref=fb[/url]]]> http://www.iremfirst.org/jforum/posts/preList/508/3462.page http://www.iremfirst.org/jforum/posts/preList/508/3462.page GMT http://www.iremfirst.org/jforum/posts/preList/506/3453.page http://www.iremfirst.org/jforum/posts/preList/506/3453.page GMT http://www.iremfirst.org/jforum/posts/preList/500/3426.page http://www.iremfirst.org/jforum/posts/preList/500/3426.page GMT http://www.iremfirst.org/jforum/posts/preList/483/3332.page http://www.iremfirst.org/jforum/posts/preList/483/3332.page GMT http://www.iremfirst.org/jforum/posts/preList/477/3304.page http://www.iremfirst.org/jforum/posts/preList/477/3304.page GMT http://www.iremfirst.org/jforum/posts/preList/474/3288.page http://www.iremfirst.org/jforum/posts/preList/474/3288.page GMT
I am working on a project for IREM and would like to get some help on knowing how IREM Members like to receive information about new products and services offered by IREM. From the research I have done so far, I know that there are generational differences when it comes to communications as well as differences between men and woman. For those that would like to share infomation please respond and tell me:

If IREM wanted to tell you about a new service (or product) how would you prefer to be told about it? Select only ONE.

Direct Mail
Email
Facebook
Twitter
Posted on IREM Website
Learn at a Chapter Meeting
IREM Enotes

List your age group 18-24, 25-34, 35-44, 45-54, 55-64 or 65+.

Lastly, if you are a Female or Male.

Thank you for helping me with this "unscientific" survey.

Lori Burger - Senior VP IREM National

The poll will be open for 30 days. THANK YOU!!!



]]> http://www.iremfirst.org/jforum/posts/preList/471/3270.page http://www.iremfirst.org/jforum/posts/preList/471/3270.page GMT http://www.iremfirst.org/jforum/posts/preList/470/3268.page http://www.iremfirst.org/jforum/posts/preList/470/3268.page GMT http://www.iremfirst.org/jforum/posts/preList/467/3247.page http://www.iremfirst.org/jforum/posts/preList/467/3247.page GMT http://www.iremfirst.org/jforum/posts/preList/463/3231.page http://www.iremfirst.org/jforum/posts/preList/463/3231.page GMT We removed the adult store because of a breach in the lease but the stigma still remains.

Have any of you had the task of re-branding the center to remove a stigma from the tenancy. What methods would you suggest.]]> http://www.iremfirst.org/jforum/posts/preList/461/3205.page http://www.iremfirst.org/jforum/posts/preList/461/3205.page GMT http://www.iremfirst.org/jforum/posts/preList/459/3193.page http://www.iremfirst.org/jforum/posts/preList/459/3193.page GMT